Realtors and their firms exist in a day-to-day race to stay ahead of the competition and stay relevant. Most listing services use web scraping to generate leads for their clients, and some have begun operating as brokerages themselves.

In this quickly technologizing industry, arming your team with the most robust data available, and forming important decisions based on the rich data available is going to determine who wins —and loses.

In this white paper, we’re excited to explore four use cases for real estate data.