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Use web scraping for lead generation

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By the one and only

Visitors to your website are not always ready to buy, so building a lead database can take time. In a recent report on the state of inbound*, 61% of inbound marketers stated that generating traffic and leads was their  #1 challenge.

Smart marketers are figuring out how to use technology to feed sales teams with relevant targeted lead lists for out-bounding, account-based marketing, and retargeting.

Kick start your lead generation efforts by defining your target customer and where they are on the Internet with data extracted from industry-specific websites, conferences, and events, social media platforms, or business directories.

Learn more about web scraping for lead generation

Here at Zyte (formerly Scrapinghub), we have been in the web scraping industry for 12 years. We have helped extract web data for more than 1,000 clients ranging from Government agencies and Fortune 100 companies to early-stage startups and individuals. During this time we gained a tremendous amount of experience and expertise in web data extraction. 

Here are some of our best resources if you want to deepen your web scraping knowledge:

Written by Colm Kenny